LEGO Batman captivates visitors: Warner Bros. exhibition stand design at Gamescom 2025

The Legacy of the Dark Knight presented to an international audience in an authentic setting

For Planetlan GmbH, we realized an impressive exhibition stand construction for Warner Bros. on a 360 m² area at Gamescom 2025. The highlight of the project was a fully immersive LEGO world, drawing in fans of LEGO Batman with its detailed and atmospheric setup. To maintain complete secrecy before the official opening, more than 400 m² of Molton drapery enclosed the area — ensuring strict confidentiality until the big reveal.

The exhibition stand design combined both modular system construction and traditional stand architecture, allowing the LEGO world to be presented with stability and authentic detail. Thanks to the clever design and striking installations, the stand quickly became one of the major attractions of the show. Even the logistics were carefully planned: custom-built transport crates ensured the safe handling, transport, and reassembly of the LEGO vehicles after the event.

As one of the world’s leading entertainment fairs with a strong focus on gaming and pop culture, Gamescom provided the perfect stage for this immersive brand experience. With this exhibition stand, Warner Bros. succeeded in presenting its latest LEGO Batman release in a spectacular way, captivating visitors of all ages — a prime example of creative exhibition stand construction and innovative brand presentation.

Client
Warner Bros. Entertainment Inc.

Project
Gamescom 2025, Cologne

Services
project management
production
assembly

Design
PLANETLAN GmbH